Montessori school in Connecticut had contracted with an advertising agency for search ads, with a budget of $750 per month and getting about 100 visitors a month. We took over SEM campaign, converted them to Google Adwords using limited broad-based keywords and excluding negative keywords. We added Google Analytics goals and optimized landing pages to their website.
Results:
- Brought 1,500+ visits in 10 months, an increase of 32.5% average daily visitor traffic
- Reduced average monthly cost of $450, a savings of 40%.
- 500+ visitors requested a ViewBook, scheduled a tour or downloaded an application. A 30+% Conversion Goal.